Creative Engine

Ad creative on tap, tested on data not opinions.

Most accounts do not have a targeting problem. They have a creative volume problem. We keep a bench of creators and editors shipping fresh hooks, angles and formats every week, so the algorithm always has something new to work with.

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What we do

What is included

Most accounts do not have a targeting problem. They have a creative volume problem. We keep a bench of creators and editors shipping fresh hooks, angles and formats every week, so the algorithm always has something new to work with.

Every asset is tagged and tracked back to revenue, and statistical thresholds decide what scales and what dies. Fast.

  • Weekly creative production, static and short-form video
  • A hook, angle and format testing framework
  • Creator sourcing, briefs and usage rights
  • Content cleared for paid whitelisting
  • A statistical read on which creative wins
  • Every asset tagged and tracked back to revenue
Creative Engine at FSG Global
DTC Beauty · United Kingdom
38
new ads a month

One fatiguing hero ad became a system shipping fresh creative every week, with data deciding what scaled.

−37%CAC
+64%Subscriber LTV

Real numbers. Industry shared, brand kept private.

Questions

Straight answers.

How many ads do you produce a month?

It depends on spend and testing needs, but a healthy account usually needs dozens of fresh assets a month to keep the algorithm fed. We size the volume to your budget in the audit.

Do you provide creators and UGC?

Yes. We source creators, write the briefs, and handle usage rights end to end, so content lands on time, on brief, and cleared for paid amplification.

How do you decide which creative wins?

Structured testing with statistical thresholds, not opinions. Every asset is tracked back to revenue, so the winners scale and the rest are retired quickly.

Do you handle usage rights and whitelisting?

We do. Every asset is produced ready for paid use and whitelisting, so there are no licensing surprises when something starts working.

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